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Lekto Brosseau

Update the identity of a reputable portfolio manager

To underline its 30 years of activities, this successful and renowned national financial firm wanted to project an image more in line with today's reality.

For a long time perceived as a two-headed firm (given its name, coming from the firm's two founders), we wanted instead to break this myth and highlight the extraordinary multidisciplinary know-how that makes up today's team. In the brand universe we developed for them, this competitive advantage is symbolically represented by a myriad of hands that are busy measuring, calculating, forecasting the course of markets and formulating customized solutions.

These new identity signs, arranged in a more modern graphic design and a renewed color palette, confirm the relevance and vitality of the corporation.

  • Client

    Letko Brosseau et associés

  • Printing

    Quadriscan

  • Web

    Reptile.tech

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byHaus. Identity Builders.

5661, De Lanaudiere
Studio 220, Montreal
H2G 3A5  Canada

+1 514 909 3122
+1 514 622 6191
info@byhaus.ca

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